What is project management and why study it?

One of the most desired careers of today by the labor market is, undoubtedly, project management. This field is defined by the Project Management Institute (PMI) as “the application of knowledge, skills, tools and techniques to project activities, to meet its requirements”. Know what is project management why study it?

Many might think this is not something radically new and, to some extent, they are right. The history of humanity is, to a large extent, the result of different projects: the construction of cities, expeditions to remote places, experiments and inventions, even wars.  In a way, all the great events of humanity have been the result of individual and collective projects.

So why is project management innovative today? The answer lies not so much in the projects themselves, as in the context in which they operate.

Today’s world is marked by change and uncertainty. The rapid and sometimes unexpected transformations that are experienced locally and globally mean that today projects face new challenges.

It is also a reality in which there is increasing competition. Different projects try to thrive at the same time, sometimes seeking the same goal.

Therefore, it is essential that the goals are achieved in the expected time and with the budgeted resources. Ultimately, it all comes down to achieving, with order and control, the highest degree of efficiency and effectiveness.

It sounds simple, but it’s only simple in theory. Project management faces unexpected economic, social, political, technological and cultural conditions every day, which can represent critical challenges for a project.

And it is that a project not only pursues economic benefit. Goals can be very disparate in nature. In marketing, for example, they may have to do with increasing reputation or brand recognition.

This wide variety of objectives increases the range of obstacles and opportunities, and the only way to be ready to overcome the former and make the most of the latter is to prepare.

New Master’s Degree in Project Management from BIU University

Taking into account all the above, BIU University has opened the new Master´s Degree in Project Management.

Taught in 100% virtual mode, it provides students with the most useful tools for project management and to lead work teams, in such a way that allows them to face the changes of the global context and achieve success in their businesses.

Those who take this new master’s degree will be able to:

• Manage projects effectively and efficiently.
• Develop strategic reasoning to competitively position your projects.
• Develop managerial and technical skills to manage human and material resources in your project.

We invite you to learn more about BIU University´s new Master´s Degree in Project Management.